Cookies
theairlawfirm.com puts small files (known as ‘cookies’) onto your computer to collect information about how you browse the site.
Cookies are used to:
- measure how you use the website so it can be updated and improved based on your needs
- remember the notifications you’ve seen so that we don’t show them to you again
theairlawfirm.com cookies aren’t used to identify you personally.
You’ll normally see a message on the site before we store a cookie on your computer.
How cookies are used on theairlawfirm.com
Measuring website usage (Google Analytics).
We use Google Analytics software to collect information about how you use theairlawfirm.com We do this to help make sure the site is meeting the needs of its users and to help us make improvements.
Google Analytics stores information about:
- the pages you visit on theairlawfirm.com
- how long you spend on each theairlawfirm.com page
- how you got to the site
- what you click on while you’re visiting the site
- We don’t collect or store your personal information (eg your name or address) so this information can’t be used to identify who you are.
We don’t allow Google to use or share our analytics data.
Google Analytics sets the following cookies:
| Name | Purpose | Expires |
| _ga | This helps us count how many people visit theairlawfirm.com by tracking if you have visited before | 2 years |
| _utma | Like _ga, this lets us know if you’ve visited before, so we can count how many of our visitors are new to theairlawfirm.com or to a certain page | 2 years |
| _utmb | This works with _utmc to calculate the average length of time you spend on theairlawfirm.com | 30 minutes |
| _utmc | This works with _utmb to calculate when you close your browser | when you close your browser |
| _utmz | This tells us how you reached theairlawfirm.com (like from another website or a search engine) | 6 months |
| analytics_nextpage_call | This lets us know the next page you visit on theairlawfirm.com so we can make journeys better | when you close your browser |
| GDS_successEvents and GDS_analyticsTokens | These help us identify how you use theairlawfirm.com so we can make the site better | 4 months |
You can opt out of Google Analytics cookies.
Our introductory message
You may see a pop-up welcome message when you first visit theairlawfirm.com We’ll store a cookie so that your computer knows you’ve seen it
and knows not to show it again.
| Name | Purpose | Expires |
| seen_cookie_message | Saves a message to let us know that you have seen our cookie message | 2 years |
YouTube videos
We use YouTube to provide videos on some pages of the site. YouTube sets cookies when you visit one of these pages.
| Name | Purpose | Expires |
| _use_hitbox | This is a randomly generated number that identifies your browser | When you close your browser |
| VISITOR_INFO1_LIVE | Lets Youtube count the views of embedded Youtube videos | 9 months |
Browser upgrade prompt
We log a cookie the first time you visit theairlawfirm.com to let us know you’ve visited once.
If you’re using an out-of-date browser the next time you visit, we’ll show you a message suggesting you upgrade.
We’ll also save a cookie that lets us know you don’t want to see the prompt if you dismiss it.
| Name | Purpose | Expires |
| affin_not_first_visit | Stops us prompting you to upgrade an out-of-date browser until after your first visit | 28 days |
| affin_browser_upgrade_dismissed | Saves a message to let us know you’ve seen and dismissed the browser upgrade prompt | 28 days |
Multivariate testing
We sometimes test different versions of pages with different users to see which work better. We’ll save a cookie so that you consistently see the same
version when browsing theairlawfirm.com.
| Name | Purpose | Expires |
| multivariatetest_cohort_topics_menu_text | Remember which version of the page you were shown | 1 month |